Lucid Chocolatier

Based in New Zealand, Lucid Chocolatier operates as a dedicated bean-to-bar maker. By controlling the production process from the raw cacao bean to the finished bar, the company maintains a clear vision of how their specific style of chocolate comes to life. Their identity is rooted in the meticulous transformation of high quality cacao into thoughtful, intentional chocolate experiences.

The sensory profile of Lucid Chocolatier is defined by their small-batch approach, which allows for a high degree of precision in flavor development. By focusing on the unique nuances of each origin, they create bars that invite exploration of the diverse notes hidden within the cacao. Their process emphasizes the structural integrity of the chocolate, resulting in a finish that balances texture with the natural aromatics of the bean.

Ethics form a core pillar of the maker's philosophy, specifically through their focus on direct trade sourcing. By establishing transparent relationships, they ensure a closer connection to the farmers and regions that provide their cacao. This commitment to origin integrity is reflected in their practice of highlighting the source of every bar, ensuring that the labor and land behind the harvest remain central to the final product.