Chof
Workshops & tastings

An hour of cacao, and you will never buy chocolate the same way again.

I run guided tastings that take a group from “I like dark chocolate” to reading a bar the way a taster does: origin, process, texture, and what the wrapper is and is not telling you. We taste some of the best bars in the world side by side, and I connect what you are tasting to where the cacao grew and how it was made. It is interactive, geeky in a good way, and genuinely fun.

Book a tastingFor teams, private groups, venues, and makers. Led by an IICCT certified taster and International Chocolate Awards judge, in Dutch or English.
Felipe guiding a Chof chocolate tasting for a group around a table

I am Felipe. I taste chocolate for a living: I am certified as a taster by the International Institute of Chocolate and Cacao Tasting, I judge at the International Chocolate Awards, and I built Chof, the chocolate discovery app, on my own.

A tasting is where all of that comes together. Not a lecture, but a table full of remarkable bars and a group finding out what they actually taste.

Felipe, founder of Chof

Four ways to taste

Every session is built around your group. These are the shapes it usually takes.

  • 01

    Team and corporate tastings

    A memorable offsite or client session, tuned to your group. We taste side by side, compare notes, and disagree about favourites. It works for chocolate lovers and sceptics alike.

  • 02

    Private tastings

    Birthdays, dinners, gifts, small groups. A table of bars picked for the occasion, and a guide who can tell you what you are tasting and why.

  • 03

    Cafe and restaurant staff training

    Give your team the language to sell and talk about quality chocolate, the way they already do with coffee or wine.

    I also advise cafes, restaurants, and specialty retailers on the chocolate offering itself. About advisory

  • 04

    Maker and brand events

    A guided tasting built around your product, as I do with Reclaem. Your bars, your story, presented by a certified taster your audience can trust.

Most people say it ruins supermarket chocolate for them. In the best way.

What you leave with

A tasting is fun for an evening. The point is what stays with you afterwards.

A tasting method you can reuse

Simple enough to remember, real enough to change how you taste. Let it melt, notice your first response, and only then reach for the words.

A feel for origin and quality

You will know why a named origin says more than the percentage on the front, and how to read past the packaging.

A sharper eye for what is worth buying

You leave knowing how to read a shelf, which cues actually signal quality, and where to start looking for better bars.

The bars are the point

Every tasting comes from the same world I built Chof around: a catalogue scored on origin transparency, ingredient purity, certifications and awards, and community ratings. The tasting table gets the best of it.

Browse the Top 20 bars →
1,700+

bars in the Chof catalogue

290+

makers, added by people scanning their bars

Booking takes minutes

One short form starts it. I bring the bars, the structure, and the story.

Book a tasting
  • 1.Tell me what you are afterThe group, the setting, the occasion, and roughly what you want out of it. A few lines is enough.
  • 2.I build the tastingI pick the bars and build the session around your group, from first-timers to card-carrying chocolate geeks.
  • 3.We tasteYou host, I guide. In Dutch or English, at your venue or around your table.

Before you book

  • Who are the tastings for?

    Teams and companies that want an offsite people still talk about, private groups celebrating something, cafes and restaurants training their staff, and makers who want a guided tasting built around their own bars. If you eat chocolate, you qualify.

  • Do we need to know anything about chocolate?

    No. Most groups start from zero, and the session is built for that. If you already know your origins, there is plenty for you too: the bars on the table hold up to expert scrutiny.

  • How big can the group be?

    From a handful of people around a table to a full team. The format shifts with the size, so mention your headcount when you get in touch.

  • Where do the tastings happen?

    At your office, venue, restaurant, or around your dining table. I am based in Amsterdam; tell me where you are and we will take it from there.

  • How long does a session take?

    The heart of it is about an hour of guided tasting. It stretches or tightens to fit the occasion, from a compact session to the centrepiece of an evening.

  • What does it cost?

    That depends on the format, the size of the group, and the bars we open. Tell me what you have in mind and you will get a clear quote. No obligation.

  • What do you bring, and what do we need to arrange?

    I bring the bars, the materials, and the structure. You arrange the people, a table, and ideally some water. That is genuinely it.

  • What about allergies and dietary wishes?

    Flag them when you book. I pick every lineup by hand, so I can usually work around nuts, dairy, and most other constraints.

  • Can you run it in Dutch or English?

    Both. Sessions run in whichever language fits the room.

  • Do you also advise on the chocolate offering itself?

    Yes. Alongside tastings I advise cafes, restaurants, and specialty retailers on their chocolate offering. Choose Advisory in the form below, or mention it in your message.

  • Is this connected to the Chof app?

    Chof is the chocolate discovery app I built: scan a bar and see the maker, the origin, the ingredients, and a quality score you can trust. The tastings draw on the same catalogue. You do not need the app to join a tasting, though it is a handy way to keep track of what you tasted.

Book a tasting

Tell me the group, the setting, and roughly what you are after. You will hear back from me personally, with a proposal and a clear quote.

IICCT certified taster. Judge at the International Chocolate Awards. Founder of Chof.

Prefer email? felipe@chof.nl