What is the difference between organic, Fairtrade and direct trade chocolate?
Organic is about production standards, Fairtrade is a certification system, and direct trade describes a maker buying cacao through a closer trading relationship.
These claims answer different questions. A strong bar may have one, several or none of them.
Chof keeps certifications separate from maker and origin information so each claim can be read on its own instead of being treated as a single quality badge.